Brad Myers

“From my first day in the Financial Planning Industry, I knew I could have a positive impact on people's lives. However, I recognized that the industry needed major changes I would love to see the industry change from a transaction-based stock broker mentality to a value-based goal-oriented long-term relationship of trust with clients.”

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Brad graduated from the University of Utah in 1994 with a degree in Political Science, emphasizing International Law, and a minor in History. Originally planning to attend law school, Brad’s strong work ethic quickly turned his college job at National Tire Warehouse into a full-fledged career. However, he soon realized that retail and one-time client interactions weren’t his true passion.

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In 1999, Brad made a pivotal career change, leaving a successful corporate trajectory to join Principal Financial Group. While gaining valuable experience at a national firm, he also discovered the limitations large organizations often face in providing personalized client service. This insight led him to join an independent firm in 2004, where he had the flexibility to better serve his clients’ individual needs.

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In 2012, Brad launched his own firm, Discovery Wealth Management, driven by his passion for the stock market, building long-term client relationships, and solving complex income planning challenges. His clients have benefited from decades of thoughtful planning, market research, and dedicated service. Brad’s natural love for people and helping them succeed has made his career deeply fulfilling.

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In 2017, Brad merged his firm with Granite Canyon, believing that like-minded professionals working together could deliver unmatched value. As the firm continued to grow, it was rebranded in 2025 as Pepperwood Financial to better reflect its evolving mission and client base.

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Brad is a long-standing member of the Million Dollar Round Table (MDRT), an international association of financial professionals. Over nearly two decades, he has held multiple leadership roles within the organization, including organizing large conferences and overseeing MDRT’s charitable foundation. In August 2019, Brad was honored to speak at MDRT’s international conference, where he shared insights on efficiency and best practices in financial planning.